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Marketing Intern Job Description Template


Siddhartha Gunti

July 23, 2024


Marketing interns play a key role in supporting your marketing team by assisting with various tasks such as content creation, social media management, and market research.

To attract the best candidates, it's important to craft a clear and engaging job description that outlines the responsibilities and skills required for the role. A well-written job description can help you find interns who are not only qualified but also a good fit for your company culture.

Discover the essential elements to include in your Marketing Intern Job Description. We’ll also discuss best practices, provide a Marketing Intern Job Description template, and explain how Adaface's skill tests can help you identify suitable Marketing Interns.

Table of contents

Elements to include in the Marketing Intern Job Description template
The importance of a good Marketing Intern job description
Download Marketing Intern job description template in multiple formats
Things to avoid when writing a job description for Marketing Intern role
What skills are important for Marketing Intern role?
Identify the best Marketing Interns for your open role
Marketing Intern Job Description FAQs

Elements to include in the Marketing Intern Job Description template

Marketing Intern Job Description Template/Brief

As a Marketing Intern, you will be responsible for performing research on potential and current customers, as well as help create content for the marketing team. This will include creating social media posts, writing blog articles, and assisting with other tasks as needed. The Marketing Intern should be a strong writer with excellent research skills. They should also be familiar with social media platforms and have an interest in marketing.

Marketing Intern Job Profile

A marketing intern is an entry-level job position in the marketing industry. A marketing intern is responsible for assisting the marketing team in various tasks such as market research, creating marketing materials, organizing promotional events, and managing social media accounts. A marketing intern typically works closely with a marketing manager or coordinator.

Marketing internships are typically completed during the summer months, but can also be completed during the school year.

Reports To

  • Marketing Manager

Marketing Intern Responsibilities

  • Assist with market research
  • Help create marketing materials
  • Organize promotional events
  • Manage social media accounts

Marketing Intern Requirements & Skills

  • Strong writing and research skills
  • Strong written and verbal communication skills
  • Excellent analytical skills
  • Familiarity with social media platforms
  • Interest in marketing
  • Ability to work independently and take initiative
  • Excellent organizational skills

The importance of a good Marketing Intern job description

Job seekers typically spend very little time reading job postings. With numerous listings to go through, they often just skim through them quickly.

This means your job description needs to be good, crisp, and engaging to attract top candidates and convey important information swiftly. In a competitive market, a well-crafted job description can make all the difference.

Top organizations understand the value of writing good job descriptions. They attract suitable candidates, precisely represent the job role, help outline requirements for the ideal candidate, and provide an opportunity to display company values to the public.

Download Marketing Intern job description template in multiple formats

Things to avoid when writing a job description for Marketing Intern role

When crafting a job description for a Marketing Intern role, it's important to strike the right balance between providing enough information and overwhelming potential candidates. Avoiding common pitfalls can help you attract the right talent and ensure a smooth hiring process. Here are some key things to avoid when writing your job description.

Listing too many skills can be overwhelming and may deter qualified candidates from applying. Focus on the core skills that are truly necessary for the role. For a detailed list of essential skills, you can refer to our post on skills required for Marketing Intern role.

Using buzz words can make your job description sound generic and unappealing. Terms like "rockstar," "ninja," "guru," and "growth hacker" are often overused and can be off-putting. Be specific about what you need instead of relying on these vague terms.

Over-focusing on academic qualifications can cause you to miss out on candidates with valuable practical skills. Many marketing skills, such as social media management, content creation, and data analysis, are often learned through hands-on experience rather than in a classroom. It's recommended to use an on-the-job skills test to evaluate or screen candidates for these skills, such as our marketing aptitude test.

What skills are important for Marketing Intern role?

To craft a good job description and hire the best candidates for a Marketing Intern role, recruiters should know the key skills required to excel in the role. These include strong communication abilities, creativity, analytical thinking, and familiarity with digital marketing tools.

For a detailed guide on the skills required for a Marketing Intern, check out our comprehensive post on skills required for marketing intern.

Identify the best Marketing Interns for your open role

Recruiters often face the challenge of sifting through a large number of resumes, even when they have a well-crafted job description. The sheer volume of applications can make it difficult to identify the best candidates for the marketing intern role. How do you determine who truly stands out and possesses the skills and potential to excel in your organization?

Adaface skill tests can help streamline this process by providing a reliable way to assess candidates' abilities. Our marketing aptitude test, digital marketing test, and SEO assessment test are designed to help you find the best fit from your pool of applicants.

To start screening candidates effectively, you can take a quick product tour of our platform or sign up for a free plan to explore its features. These steps will help you use a trusted and accurate platform to identify the best marketing interns for your open role.

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Marketing Intern Job Description FAQs

What should be included in a Marketing Intern job description?

A Marketing Intern job description should include a brief overview, job profile, reporting structure, responsibilities, and required skills.

Why is a good Marketing Intern job description important?

A well-crafted job description helps attract the right candidates, sets clear expectations, and improves the hiring process.

What are the key responsibilities of a Marketing Intern?

Key responsibilities often include assisting with marketing campaigns, conducting market research, creating content, and analyzing data.

What skills are important for a Marketing Intern?

Important skills include strong communication, analytical thinking, creativity, familiarity with marketing tools, and teamwork.

How can I identify the best Marketing Interns for my role?

Look for candidates with relevant coursework, internship experience, strong references, and a passion for marketing.

What should I avoid when writing a Marketing Intern job description?

Avoid vague language, unrealistic expectations, and overly lengthy descriptions. Be clear and concise.

How does a Marketing Intern typically report within an organization?

A Marketing Intern usually reports to a Marketing Manager or a senior marketing team member.

What are common requirements for a Marketing Intern role?

Common requirements include being a current student or recent graduate, having basic marketing knowledge, and proficiency in relevant software.


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40 min tests.
No trick questions.
Accurate shortlisting.